Month

February 2019
tiktok advertising ströer mobile performance david mctaminey

TikTok Ads: The rise of digital native video ads in an app

Expect TikTok ads to be a driving force in video advertising By: David McTaminey, Head of Sales This medium is a message to advertisers. TikTok, the China-based video social media app, exemplifies how a company specializing Social Media can become a trail blazer in the app economy. It makes people watch.  It establishes new video...
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Yosuke Kurokami Ströer Mobile Performance Japan Tokyo

Introducing Our Tokyo, Japan Representative Yosuke Kurokami

A Man to Trust in Tokyo Introducing Yosuke Kurokami, the Man in Charge of our new Japanese Activities When establishing a presence in a new country, trust is the key to positive outcomes. As Ströer Mobile Performance recently announced the launch of its Tokyo office, we are happy to introduce the man in charge of...
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mobile social media penetration Trivia Thursday

TriviaThursday #14: Which Region Has the Highest Mobile Social Media Penetration?

Which World Region Features the Highest Mobile Social Media Penetration? Mobile is becoming normal. People all over the world are using their handheld devices to stay in touch with the news and their friends and colleagues via social media. Mobile social media penetration is growing everywhere – but some regions clearly are ahead. We recently...
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Japan App marketing

XLIFE: Opening Tokyo Office to Drive Japan App Marketing

New in 2019, Our Team Expands to Tokyo, Driving Japan App Marketing 2019 is just a month old, but it is safe to say that our company will have X great news announcements in the weeks and months to come. Keep this X in mind. It’s not simply a placeholder for a number of planned...
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XLIFE: Open Position: Campaign & Ad Manager (f/m) in Berlin

Job Opening: International Campaign & Ad Manager (f/m) We are looking for an international Campaign & Ad Manager (f/m) based in Berlin (GER). Tasks: Plan, create, manage and optimize international mobile advertising campaigns based on their KPI’s, meeting business requirements and assuring customers’ requirements and satisfaction Identify and realize cross-selling and up-selling opportunities to maximize...
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